Creative Texting Strategies to Increase Engagement and Reduce Melt

Watch and learn!

Whether you’re charged with recruiting first-year students, transfers, retaining your current students, or providing general support to your collegiate community, texting has proven to be a top channel to foster genuine relationships and keep constituents engaged.

Top three takeaways:

• How to strike a balance between automation and human interaction
• What recent campaigns have yielded increased engagement and response rates
• How to use texting to provide nudges and avoid melt

Author:

Gil Rogers