Latest Content

A happy college donor sits at a desk with her laptop.
Advancement Blog Communications

5 Creative Donor Engagement Strategies to Try Today

Quick answer What are effective donor engagement strategies? Effective donor engagement strategies focus on building long-term relationships through personalized communication, consistent impact reporting, and sincere appreciation, rather than just ...

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FYI Podcast episode titled
FYI Podcast

TikTok for Higher Education Outreach: Engaging Gen Z Students

In this episode of FYI, Gil Rogers sits down with respected higher education marketing expert Kyle Campbell to discuss TikTok and its use in higher education marketing. Who is Kyle Campbell? Kyle is the founder of Education Marketer, a podcast host, ...

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A student sits at a desk with her books and a laptop.
Blog Communications Edtech

Exploring the Role of Generative AI in Transforming Higher Education

When you hear “generative AI,” you might automatically think of ChatGPT. And, if you’re a campus leader, the question that might pop into your head next is, “How are students using ChatGPT in their assignments?” Sure, students likely ...

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FYI Podcast episode titled
FYI Podcast

Navigating the New FAFSA Timeline with Mary Beth Marks

Gil Rogers sits down with Mary Beth Marks to talk about the impacts the new FAFSA timeline has on student recruitment. Who is Mary Beth Marks? Executive Director for Strategic Enrollment Marketing and Campus Visits & Events at University of the ...

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FYI Podcast episode titled
FYI Podcast

Social Media Strategies for Higher Ed Marketing Success

Gil Rogers sits down with a social media manager who says it louder for the people in the back, Jon-Stephen Stansel. Who is Jon-Stephen Stansel? JS is a well respected expert on social media strategy and content development. He has experience in and ...

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Group of college graduates throwing their caps in the air.
Advancement Blog Communications

Stay Connected: 5 Alumni Engagement Strategies for Lasting Relationships

If you’re looking for ways to promote your campus and keep current students engaged with their studies, look no further than your alumni community. Cultivating strong alumni relationships is critical for various reasons—beyond just fundraising. ...

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FYI Podcast episode titled
FYI Podcast

Where are we with the FAFSA now? with W. Kent Barnds 

Gil Rogers sits down with W. Kent Barnds, an unapologetic supporter of student success, about the FAFSA Fiasco and where we go from here. Who is W. Kent Barnds? W. Kent Barnds is the Executive Vice President for Strategy & Innovation and VP of ...

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Three college students walking down steps.
Blog Student Success

What is a Summer Bridge Program and How Can It Help Students?

Quick answer What is a bridge program in college? A bridge program in college is a transition program that helps incoming students prepare academically and socially for college life. A summer bridge program is a common type of college bridge ...

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FYI Podcast episode titled
FYI Podcast

How to Overcome FAFSA Delays and Avoid Financial Aid Setbacks

On this episode of FYI, Brad Barnett discusses steps institutions should take in response to the FAFSA delays impacting students and recruitment. Who is Brad Barnett? Brad is a respected leader in financial aid administration, currently serving as ...

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A college student reads a textbook to study for class.
Blog Student Success

Understanding Mental Health Struggles Among College Students

The Spring 2024 National College Health Assessment (NCHA), conducted by the American College Health Association (ACHA), paints a stark picture of mental health among undergraduates nationwide. The survey, which gathered responses from more than ...

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