This episode of FYI uncovers how marketing leaders can, and should, tackle their first 90 days on the job to put themselves in the best position for success. Who is Melissa Richards? Melissa Richards is an experienced higher education marketing ...
From learning about diverse cultures from their peers to exploring new ways of critical thinking, international students are essential to your student body. But, attracting and retaining international students can be challenging, especially ...
In a perfect world, the enrollment funnel for higher education would look like this: a student decides to look for a degree program, goes directly to your campus’s website, submits their contact information, talks to a recruiter or advisor, and ...
This episode of FYI uncovers the perspective of the college search by a parent who happens to also be an EdTech CEO. Who is Gordon Boyes? Gordon Boyes is the CEO of Concept3D, a higher education technology company that builds virtual experiences to ...
If you’re in higher education and looking for ways to increase your student engagement rate, consider using an AI tool capable of sentiment analysis. Sentiment analysis is an increasingly popular function of AI technology. Using an ...
This episode of FYI discusses the strategic imperative for engaging prospective students with content relevent to them. Who is Brian Piper? Brian Piper is a recognized leader in content strategy and development. He is the Director of Content ...
This episode of FYI features higher education marketing expert, Bart Caylor, and dives into his new book; Chasing Mission Fit: A Marketing Guide to Fill Your Institution with Students Who Will Succeed Who is Bart Caylor? Bart Caylor is the founder ...
Scott Novak, founder of the Small College Movement, joins FYI to discuss the major challenges facing small colleges and makes recommendations for how leaders can better articulate the value of their institutions. Who is Scott Novak? Scott Novak is a ...
Amanda Craddock joins the FYI Podcast to discuss how her institution is finding enrollment success despite this year’s FAFSA Delays. Who is Amanda Craddock? Samantha Hicks is an experienced enrollment management professional currently serving ...
Higher education and student evangelist, Akil Bello, joins FYI for a candid conversation about the impact that standardized tests have on the industry and the student mindset. Who is Akil Bello? Akil Bello is a nationally recognized writer, ...
