Sep 09 2025

How MSUM Found 16+ Texts Mean an 85 Percent Chance of Enrolling

TL;DR The more a prospective student texts with your admissions team, the more likely they are to enroll. Minnesota State

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Three students sitting on outdoor steps, smiling and using a phone and laptop together.

How Kettering University Increased Deposits 60% with Mongoose

TL;DR Kettering University had faced a decade of enrollment decline and had no real texting program. In 2023, Director of Enrollment Matt Fortescue’s team moved to a texting-first strategy with Mongoose Text, connected to Slate. Deposits rose 60% year over...
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How Presbyterian College Raised $27,751 From a Single Giving Day Text

TL;DR On Giving Day, a text with a tracked link tells you exactly what moved donors, and at Presbyterian College it outperformed everything else. After a budget pause, PC’s small advancement team brought Mongoose back in 2023. One Giving Day...
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Five college students sit at a table

How Frostburg State University Reduced Summer Melt 3 Percent With Text

TL;DR When many of your admitted students are the first in their families to go to college, the admissions process needs translating, for students and for the families helping them. Frostburg State University (FSU) in Maryland uses Mongoose Text, connected...
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Three students studying together on campus sitting on the grass.

How Concordia College Turned Recruitment Texts Into Real Conversations

TL;DR Students reply to texts that feel like they came from a person, from a number they recognize. Concordia College in Moorhead, Minnesota, has used Mongoose for student recruitment since 2017, moving from one-way blasts sent from random numbers to...
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College students sit at a cafe table.

How Jacksonville State Broke Enrollment Records in Three of Four Years With Text

TL;DR When email and calls stop reaching students, automated texts tied to your CRM can carry the load without adding staff time. Jacksonville State University (JSU) adopted Mongoose Text in 2019, connected to Ellucian Recruit, after enrollment declined and students...
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Student standing outdoors holding phone, notebook, and pen with backpack on shoulder

How Knox College Drove 230+ Quiz Completions and Clicks With Creative Texts

TL;DR Prospective students click, reply, and follow when a text has personality. Knox College, a private liberal arts college in Galesburg, Illinois, has used Mongoose since 2020, and since late 2023 Digital Communications Specialist Natasha Caudill has run its texts...
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Conference attendees listening attentively in a lecture hall.

How Duke Health Grew Giving Tuesday Donors 85 Percent With Two-Way Texting

TL;DR Donors respond to a real conversation from a number they recognize, not an automated reply from a short code. Duke Children’s advancement team moved from a keyword-based texting tool to two-way Mongoose Text from a local 919 number, and...
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Smiling man sitting on a sofa in front of bookshelves, using a smartphone and laptop.

How Carnegie Mellon Boosted Alumni Responses 170 Percent With Text

TL;DR Alumni engagement climbs when you ask alumni for something other than a gift, like advice for the students coming after them. Carnegie Mellon University texted alumni one question about what new students should know about being a Tartan, with...
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Group of college students walking down campus stairs carrying books and backpacks on a sunny day.

How Buena Vista University Added $135,588 in Net New Tuition Revenue With Web Chat

TL;DR Prospective students who can’t find an answer on your website often just leave, and admissions chat that answers the common questions keeps them in the conversation. Buena Vista University (BVU), already a Mongoose Text partner, added Mongoose Web Chat...
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