At US-based colleges and universities, another busy academic year is drawing to a close. But far from taking a breather in
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Far be it from us to say notifications don’t work. In fact, the 2025 Mongoose Benchmark Reports reveal that prospective students at 4-year institutions who receive reminders and alerts are 3.7 times more likely to take key enrollment actions than ...
Ever wondered what keeps conversations going (and students moving forward) in higher education? The answer lies in the evolution of higher ed messaging, where personalization and smart automation are changing the game. Spoiler: It’s not generic ...
For college and university retention teams—including VPs of Student Success, Advising and Academic Support Directors, and Retention Specialists—the state of students’ tenacity at their chosen schools is a classic good-news, bad-news ...
Not all messages land the same. Student engagement benchmarks show that some conversations in higher education consistently see lower resolution rates and more neutral or even negative sentiment than others. Drawing on the latest insights from ...
You don’t need more messages. You need more meaningful conversations. That’s the core takeaway from Every Conversation Matters: Learnings from Millions of Conversations with Students, a webinar hosted by Mongoose and The Chronicle of Higher ...
It takes more than one department to build meaningful student and alumni relationships. From admissions and marketing to IT, student success services, and advancement, each team contributes to making students feel valued and supported throughout ...
In the fast-changing world of higher ed, one thing is clear: conversations—not just messages—are what move students forward. This year, Mongoose analyzed over 80 million messages and 16 million unique conversations to uncover how colleges and ...
More than one in three students considered stopping out in 2024, with 64% indicating mental health concerns as the primary reason, according to the Gallup-Lumina State of Higher Education Report. To keep struggling students enrolled and on track ...
AI in Higher Ed: Friend or Foe? Students today expect fast, personal, and meaningful interactions from their schools. The old playbook of mass emails and phone calls isn’t cutting it. So how do institutions scale real, human conversations when ...
