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Feb 04 2025

The Enrollment Cliff in 2026: 5 Engagement Strategies to Enroll and Keep More Students

TL;DR The enrollment cliff has arrived: U.S. high school graduates peaked in 2025 and are projected to fall 13 percent by 2041.

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Ghosting in Higher Ed: Why Applicants Go Quiet and How to Win Them Back

TL;DR Ghosting in higher ed often starts on the institution’s side of the conversation: a text that asked for a click instead of a reply, a student reply nobody answered, or a question that arrived after the office closed. Mongoose’s ...

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New Year, New Strategies: Admissions Planning Tips for Higher Ed Leaders

As the calendar turns to 2025, admissions and enrollment teams have an opportunity to refine strategies and focus on building stronger connections with prospective and current students. A new year is the perfect time to revisit communication ...

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AI-Driven Enrollment Communications: Transforming Engagement in Higher Ed

As higher education institutions prepare for the challenges of 2025 and beyond, the demand for personalized, efficient, and empathetic student communication has never been greater. Admissions and enrollment teams often find themselves caught between ...

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The Future of Conversational AI in Higher Education: 2026 and Beyond

No matter where you get your news, you won’t have to scroll too far to read about how artificial intelligence (AI) continues to impact various industries, including higher education. At institutions across the globe, AI has transformed how ...

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How Admissions and Marketing Teams Can Collaborate to Boost Enrollment

Your institution offers students the opportunity to develop skills and prepare for rewarding careers. But are you effectively showcasing that value to increase enrollment? If you’re unsure, it’s time for your admissions and marketing teams to ...

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black young man with a backpack on his right shoulder is walking through the glass door

Fostering Real Connections– Why Campus Engagement Solutions Matter

Your alumni will likely tell you that some of the best memories of their time on campus are the connections they made with others. Making meaningful connections on campus can be the difference between graduating or dropping out of college, finding a ...

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A young woman is sitting in at the workplace equipped in a hallway and reading a book

Why Colleges Should Support Non-Traditional Students (and How to Do It)

Quick answer What is the traditional student meaning? Traditional student meaning usually refers to a student who begins college shortly after high school and follows a full-time, continuous path through higher education. Colleges often use the term ...

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Why Institutions Should Prioritize Communication with Parents– Not Just Students

Why Colleges Should Prioritize Communication with Parents in Higher Education

The decision to enroll in college is a big one. Although many high school seniors are on the cusp of independence, their families still play a vital role in helping them decide where to attend college. Because they have such a large influence on ...

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How AI Can Help Universities Develop Deeper Relationships

Some chatbots and messaging services can feel transactional, especially in commercial settings, when they spur consumers to finish online purchases or pay bills. For colleges and universities that develop much deeper relationships with students, ...

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