Far be it from us to say notifications don’t work. In fact, the 2025 Mongoose Benchmark Reports reveal that prospective
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Ever wondered what keeps conversations going (and students moving forward) in higher education? The answer lies in the evolution of higher ed messaging, where personalization and smart automation are changing the game. Spoiler: It’s not generic ...
TL;DR College retention rates are improving from pandemic lows, but only 68% of students return to the same institution, and the gap is wider for Hispanic, Black, and Native American students. Mongoose’s research points to one lever schools ...
Not all messages land the same. Student engagement benchmarks show that some conversations in higher education consistently see lower resolution rates and more neutral or even negative sentiment than others. Drawing on the latest insights from ...
You don’t need more messages. You need more meaningful conversations. That’s the core takeaway from Every Conversation Matters: Learnings from Millions of Conversations with Students, a webinar hosted by Mongoose and The Chronicle of Higher ...
It takes more than one department to build meaningful student and alumni relationships. From admissions and marketing to IT, student success services, and advancement, each team contributes to making students feel valued and supported throughout ...
Mongoose just released its 2026 State of Engagement in Higher Ed benchmark reports, drawn from nearly 66 million messages across 520 four-year, community, and technical college institutions. Both reports show the same pattern: asking a question and ...
Quick answer What are multiple communication channels? Multiple communication channels are the different ways an institution connects with students, such as email, text messages, phone calls, social media, and chat. A multiple channel communication ...
AI in Higher Ed: Friend or Foe? Students today expect fast, personal, and meaningful interactions from their schools. The old playbook of mass emails and phone calls isn’t cutting it. So how do institutions scale real, human conversations when ...
TL;DR Admissions teams need more than a CRM to keep up with prospective students, they need tools built for two-way, personalized conversation. This post covers five ways automated student communication tools help admissions offices respond faster, ...
