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Dec 04 2025

What Donors & Alumni Are Really Telling Us: FAQs & Best Practices for Advancement Teams

Advancement teams sit at the intersection of storytelling, stewardship, and relationship-building, and the most successful teams

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Two young women collaborating in a classroom, one seated and writing while the other leans over to assist

What Students Need (and When They Tell You): Top 8 FAQs for Success Teams

Student Success teams support some of the most complex conversations on campus. From academic advising to financial aid, mental health concerns to scheduling logistics, these messages carry emotional weight — and directly influence persistence and ...

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Student in yellow shirt holding folders outside university building at golden hour

Your Admissions Messaging, Decoded: Top 8 FAQs for Enrollment Leaders

Enrollment teams across higher ed faced a challenging communication landscape this year: More noise, more competition, and more pressure to deliver personalized, timely guidance to students at scale. The institutions that performed best weren’t ...

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Winning Connections: How Conversation Intelligence Powers College Athletics

If you think student-athletes have it tough, consider the teams of NCAA coaches, advisors, and counselors working behind the scenes to help them balance academics and athletics. That, in itself, can feel like an Olympian sport. This becomes even ...

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Team of diverse professionals collaborating at a modern office table with a laptop

5 Essential Tips to Prepare for Giving Tuesday 2025

Giving Tuesday continues to be one of the most powerful fundraising moments of the year for higher education institutions. With philanthropic support for colleges and universities rising, and donor expectations rising right alongside it, advancement ...

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Group of diverse college students standing in front of library bookshelves, looking at their smartphones together

How Conversation Intelligence Supports DEI Initiatives in Higher Ed

The role of Diversity, Equity, and Inclusion (DEI) initiatives has come under scrutiny this year, prompting a series of executive actions meant to eliminate them from colleges and universities.  DEI efforts have been essential in improving access ...

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Group of university students studying together on colorful sofas in a modern library

When Equity is the Mission: Leveraging Higher Ed Technology Trends in 2026

It’s a well-known adage that the more things change, the more they stay the same. For student success and enrollment leaders at colleges and universities, the issue of retention remains an ever-present thorn in the side: For years, college dropout ...

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Two female students studying together at an outdoor table on campus

Closing the Loop on Student, Donor, and Alumni Conversations

In higher ed, conversations don’t always end when a message is sent. Sometimes a student texts back a question, and no one sees it right away. A donor asks for more details, and the reply never comes. An alum responds three days later, but by then ...

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Two college students studying outdoors at a wooden table with laptops open in front of them.

Fall in Full Swing: Building Effective Strategies for Multichannel Engagement

As the new fall semester kicks off, higher education institutions face increasing pressure to reach both current and newly enrolled students efficiently across diverse digital platforms and time-sensitive milestones. Unfortunately, relying on siloed ...

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How Timely Messaging Supports Students in Critical Moments

Missing a registration deadline, overlooking a financial aid notification, or getting a delayed response to an important question can have serious consequences for students. That’s where real-time outreach makes all the difference. When higher ...

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