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May 27 2025

Real Conversations, Not Campaigns: Rethinking Student Enrollment and Retention Strategies

Far be it from us to say notifications don’t work. In fact, the 2025 Mongoose Benchmark Reports reveal that prospective

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The Hidden Power of Smart Messages in Higher Ed

Ever wondered what keeps conversations going (and students moving forward) in higher education?  Spoiler: It’s not generic batch messaging. The 2025 Mongoose Messaging Benchmark Reports show that Smart Messages empower admissions, student ...

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How Presbyterian College Supercharged Donor Engagement with Texting

Presbyterian College is proving that the right message—delivered the right way—can make all the difference. After reinstating Mongoose in 2023, this small but mighty advancement team saw giving soar, alumni reengage, and manual outreach tasks ...

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Graduates in caps and gowns celebrating by tossing their caps in the air.

The State of Student Retention in 2025: Key Trends and Strategies

For college and university retention teams—including VPs of Student Success, Advising and Academic Support Directors, and Retention Specialists—the state of students’ tenacity at their chosen schools is a classic good-news, bad-news ...

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Young woman holding books and using her smartphone while standing near stairs inside a school building.

How to Improve Low-Resolution Conversations: Higher Ed Messaging Benchmarks

Not all messages land the same. Student engagement benchmarks show that some conversations in higher education consistently see lower resolution rates and more neutral or even negative sentiment than others. Drawing on the latest insights from ...

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Two smiling students in a library looking at a phone together while holding books and folders.

Every Conversation Matters: Higher Ed Engagement Learnings from Millions of Student Conversations

You don’t need more messages. You need more meaningful conversations. That’s the core takeaway from Every Conversation Matters: Learnings from Millions of Conversations with Students, a webinar hosted by Mongoose and The Chronicle of Higher ...

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Scaling Engagement Campus-Wide: The Case for Unified Communication Platforms in Higher Ed

It takes more than one department to build meaningful student and alumni relationships. From admissions and marketing to IT, student success services, and advancement, each team contributes to making students feel valued and supported throughout ...

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Introducing the Mongoose Conversation Intelligence Dashboard

Introducing the Conversation Intelligence Dashboard: Deeper Insights, Smarter Engagement

See their feels. Shape their future. That’s the idea behind Mongoose’s newest product release — the Conversation Intelligence Dashboard — a major step forward in helping institutions understand not just how much they’re communicating, but ...

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Three students collaborating while looking at a smartphone.

Empathy and AI: Rethinking Higher Ed Conversations

AI in Higher Ed: Friend or Foe? Students today expect fast, personal, and meaningful interactions from their schools. The old playbook of mass emails and phone calls isn’t cutting it. So how do institutions scale real, human conversations when ...

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A group of friends sitting together at a coffee shop, enjoying conversation and drinks.

AI-Driven Enrollment Communications: Transforming Engagement in Higher Ed

As higher education institutions prepare for the challenges of 2025 and beyond, the demand for personalized, efficient, and empathetic student communication has never been greater. Admissions and enrollment teams often find themselves caught between ...

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