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Apr 16 2025

Every Conversation Matters: Higher Ed Engagement Learnings from Millions of Student Conversations

You don’t need more messages. You need more meaningful conversations. That’s the core takeaway from Every Conversation

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Scaling Engagement Campus-Wide: The Case for Unified Communication Platforms in Higher Ed

It takes more than one department to build meaningful student and alumni relationships. From admissions and marketing to IT, student success services, and advancement, each team contributes to making students feel valued and supported throughout ...

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Group of college students walking down steps outside a campus building, smiling and talking.

What 80 Million Messages Taught Us About Higher Ed Communication in 2025

In the fast-changing world of higher ed, one thing is clear: conversations—not just messages—are what move students forward. This year, Mongoose analyzed over 80 million messages and 16 million unique conversations to uncover how colleges and ...

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What is Conversation Intelligence? An Introduction for Higher Ed Professionals

Higher ed has a communication problem. Not because institutions don’t reach out; schools send more messages than ever. The problem is how they’re sending them. Mass emails go unread. One-way texts get ignored. Purpose-built CRMs capture data, ...

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A young student in a yellow shirt holding books and a folder while standing outdoors.

AI in Higher Ed: The Future of Enrollment Management

US colleges and universities are navigating how to use AI technology to streamline enrollment management as demand for real-time, personalized student interactions increases. Up to 57% of higher education leaders claim their institution sees AI as a ...

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Three students collaborating while looking at a smartphone.

Empathy and AI: Rethinking Higher Ed Conversations

AI in Higher Ed: Friend or Foe? Students today expect fast, personal, and meaningful interactions from their schools. The old playbook of mass emails and phone calls isn’t cutting it. So how do institutions scale real, human conversations when ...

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An empty university lecture hall with rows of wooden seats facing the front.

How Conversation Intelligence Addresses the Enrollment Cliff

The pool of high school graduates is expected to shrink by 13% through 2041, leaving higher education institutions competing for a much smaller population of traditional college students. When every conversation matters, using the right Conversation ...

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A woman in a hallway holding a laptop and checking her smartphone.

How Conversation Intelligence Prevents ‘Ghosting’ in Higher Ed Communication

For many enrollment and admissions teams at colleges across the US, getting prospective students to commit—that is, to submit completed, timely applications that lead to admissions offers and enrollment—is a persistent challenge; too many ...

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A young man sitting outdoors working on a laptop.

New Year, New Strategies: Admissions Planning Tips for Higher Ed Leaders

As the calendar turns to 2025, admissions and enrollment teams have an opportunity to refine strategies and focus on building stronger connections with prospective and current students. A new year is the perfect time to revisit communication ...

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A group of friends sitting together at a coffee shop, enjoying conversation and drinks.

AI-Driven Enrollment Communications: Transforming Engagement in Higher Ed

As higher education institutions prepare for the challenges of 2025 and beyond, the demand for personalized, efficient, and empathetic student communication has never been greater. Admissions and enrollment teams often find themselves caught between ...

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