It’s a well-known adage that the more things change, the more they stay the same. For student success and enrollment leaders at
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In higher ed, conversations don’t always end when a message is sent. Sometimes a student texts back a question, and no one sees it right away. A donor asks for more details, and the reply never comes. An alum responds three days later, but by then ...
As the new fall semester kicks off, higher education institutions face increasing pressure to reach both current and newly enrolled students efficiently across diverse digital platforms and time-sensitive milestones. Unfortunately, relying on siloed ...
Missing a registration deadline, overlooking a financial aid notification, or getting a delayed response to an important question can have serious consequences for students. That’s where real-time outreach makes all the difference. When higher ...
Some campuses are still blasting emails into the void. Others are texting students like it’s 2010—mass messages, no replies, no results. The schools in this webinar aren’t doing that anymore. They’ve shifted to purpose-driven communication ...
Whether we like it or not, emotions influence decisions and guide human behavior. In a campus setting, this means that students’ feelings of frustration, confusion, or excitement directly impact their motivation to attend classes, engage in ...
Over 66% of higher education institutions worldwide reported being hit by ransomware attacks in 2024. Let that number sink in. As AI-powered student communication and sensitive data collection increase, institutions need to prioritize information ...
In higher ed, it’s no longer enough to send a message and hope for the best. Students today expect more than reminders and mass emails—they expect a reply. That’s the core message from Mongoose’s recent webinar, From Broadcast to ...
Let’s get this out of the way: mass email isn’t a communication strategy. It’s a broadcast. And students aren’t tuning in. Higher ed institutions can no longer afford to rely solely on email blasts or static outreach campaigns. Today’s ...
Far be it from us to say notifications don’t work. In fact, the 2025 Mongoose Benchmark Reports reveal that prospective students at 4-year institutions who receive reminders and alerts are 3.7 times more likely to take key enrollment actions than ...
