Categories:
Sep 29 2025

Closing the Loop on Student, Donor, and Alumni Conversations

In higher ed, conversations don’t always end when a message is sent. Sometimes a student texts back a question, and no one sees

Read More
Two college students studying outdoors at a wooden table with laptops open in front of them.

Fall in Full Swing: Building Effective Strategies for Multichannel Engagement

As the new fall semester kicks off, higher education institutions face increasing pressure to reach both current and newly enrolled students efficiently across diverse digital platforms and time-sensitive milestones. Unfortunately, relying on siloed ...

Read More
Students walking and relaxing on a university campus lawn at sunset

How Timely Messaging Supports Students in Critical Moments

Missing a registration deadline, overlooking a financial aid notification, or getting a delayed response to an important question can have serious consequences for students. That’s where real-time outreach makes all the difference. When higher ...

Read More
Student sitting on a park bench writing in a notebook while wearing headphones

Purpose-Driven Communication: Case Studies That Scale Student Engagement

Some campuses are still blasting emails into the void. Others are texting students like it’s 2010—mass messages, no replies, no results. The schools in this webinar aren’t doing that anymore. They’ve shifted to purpose-driven communication ...

Read More
Four diverse college students sitting on a bench outdoors, chatting and laughing under the trees

Emotion Recognition in Higher Education: A Strategic, AI-Powered Approach to Student Engagement

Whether we like it or not, emotions influence decisions and guide human behavior. In a campus setting, this means that students’ feelings of frustration, confusion, or excitement directly impact their motivation to attend classes, engage in ...

Read More
Woman working on laptop while sitting cross-legged on a grey sofa

How Data Protection for Education Impacts Student Enrollment Decisions

Over 66% of higher education institutions worldwide reported being hit by ransomware attacks in 2024. Let that number sink in. As AI-powered student communication and sensitive data collection increase, institutions need to prioritize information ...

Read More
Diverse group of students sitting on stairs reading and using smartphones

From Broadcast to Dialogue: The Shift Higher Ed Can’t Ignore

In higher ed, it’s no longer enough to send a message and hope for the best. Students today expect more than reminders and mass emails—they expect a reply.  That’s the core message from Mongoose’s recent webinar, From Broadcast to ...

Read More
Young woman with long hair holding books and checking her phone outdoors

Students Aren’t Ghosting You, You’re Just Not Having a Real Conversation

Let’s get this out of the way: mass email isn’t a communication strategy. It’s a broadcast. And students aren’t tuning in. Higher ed institutions can no longer afford to rely solely on email blasts or static outreach campaigns. Today’s ...

Read More
Woman wearing headphones smiling during a video call at her kitchen table

Real Conversations, Not Campaigns: Rethinking Student Enrollment and Retention Strategies

Far be it from us to say notifications don’t work. In fact, the 2025 Mongoose Benchmark Reports reveal that prospective students at 4-year institutions who receive reminders and alerts are 3.7 times more likely to take key enrollment actions than ...

Read More
Team of developers collaborating with laptops around a table in a workspace

The Hidden Power of Smart Messages in Higher Ed

Ever wondered what keeps conversations going (and students moving forward) in higher education? The answer lies in the evolution of higher ed messaging, where personalization and smart automation are changing the game. Spoiler: It’s not generic ...

Read More